Secret Alchemist, founded by Ankita Thadani in 2022, unlocks the wisdom of ancient aromatherapy through 30-year-old formulations meticulously curated by their certified aromatherapist, Sumi Thadani. Rooted in the principles of Ayurveda, their brand goes beyond surface solutions. They believe in the holistic philosophy of ``beautiful mind, beautiful body.`` True radiance comes from addressing the root causes of skin and hair concerns, often linked to stress and other psychological factors. This is where aromatherapy shines. Secret Alchemist's gentle, non-invasive approach harnesses the power of essential oils to address these root causes. They are now transitioning from a successful cottage industry to a high-growth startup. This exciting journey is fueled by the co-founding partnership of renowned actress Samantha Prabhu and Akash Valia, ex-VP of growth at Pharmeasy. Together, they are transforming their time-tested formulations into modern, mass-appealing cream formats, ready to empower a wider audience on their path to holistic wellness.

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